53. What is an Inclusivity Statement with Samantha Brooks
What do you think of when you hear the word “inclusivity”? Most think of race, age, gender, religion, or sexual orientation as it pertains to who is in the room. But inclusivity is actually much broader than how society tends to categorize and segment people.
As it pertains to a business, one way to think of “inclusivity” is the spheres your business “includes.”
Samantha Brooks of Train 2 Thrive Wellness is an example of a business with an inclusivity statement regarding all the facets of wellbeing her businesses addresses – nutrition, fitness, spirituality. Samantha believes the health (or disease) of one area will affect the other areas of a person’s life. So her practice considers the health of the whole person, inclusive of nutrition, fitness, mental health, and spirituality.
Are you ready to listen in? What’s Happening In This Episode
[0:01:59] Erica explains what is an inclusivity statement.
[0:03:13] Erica’s introduction of Samantha Brooks
[0:04:40] Samantha’s introduction of herself and her business, Train 2 Thrive Wellness
[0:05:46] Train 2 Thrive Wellness – an example of a business that embraces inclusivity across health, nutrition, fitness, and spirituality
[0:09:50] Samantha addresses how gut health affects the whole person
[0:13:36] How Samantha helps a client who wants to address a single issue do that in an inclusive/holistic way.
[0:16:52] Why one-size-fits-all is usually not a good approach
[0:19:34] On alignment
[0:21:03] How to find Samantha
WHAT’S ONE ACTION YOU CAN TAKE AWAY FROM THE DISCUSSION?
Inclusivity starts with having clarity on what inclusivity means for you and your business. from there, create your inclusivity statement.
QUOTES
“An inclusivity statement is a statement that talks about what inclusivity is as an action within your business, within your brand, how it’s a driving force behind what you do and how you do it.” – Erica
“When you find what works for you, you can thrive and feel your best.” – Samantha
“All those living organisms in our gut has a huge impact on our health. It’s essential that we start from the inside out. – Samantha
“Looking and feeling your best starts from within.” – Samantha
“Lifestyle changes don’t happen overnight. They take time, and they take a mental shift that you have to create. It’s about being open to unlearn old things and relearn new things.” – Samantha